Our Team

Steve Kwon, Senior VP of Franchise Development

Steve has been in franchise development for over 20 years, overseeing many brands grow from infancy to national powerhouses and household names, such as Mathnasium and Budget Blinds. He joined the Growth Coach team in late 2017 to duplicate those results for this new, exciting business coaching franchising opportunity.

Dan Murphy, Strategic Franchising EVP

In addition to his leadership role with Strategic Franchising, Dan is also President and Co-Founder of Franchise Funding Group, LLC, the retired CEO/Co-Founder of The Growth Coach franchise system, and co-developer/equity partner and current Board Member of five national franchise systems: Caring Transitions, TruBlue House Care, Pet Wants, Growth Coach, and Fresh Coat. Franchise Funding Group (FFG) helps entrepreneurs to scale their existing and successful businesses nationally through a franchise model. Prior to getting into franchising in 2002, Dan owned his own business coaching company for over a decade and helped hundreds of small business owners and entrepreneurs achieve greater success and personal balance. Before that, he was a CPA, Audit Manager, and Director of Business Development with the international accounting/consulting firm of Deloitte & Touche for seven years.

Joe Grimes, Strategic Franchising CFO

With more than 25 years of Finance and Tax experience and senior management responsibilities with global brands such as Procter and Gamble and Rockwell International, Joe ensures our continued financial success as Growth Coach’s CFO. His dedication and thoroughness serve as the secure foundation as Fresh Coat continues to grow into ever expanding markets.